Article Marketing Strategy During A Recession

Things are usually very difficult during a recession. For starters everything becomes that much more difficult meaning that you have to dramatically multiple your efforts to get the same results you got before the recession came calling.

Multiplying your efforts in most cases will also mean multiplying your budget and the money you spend on your article marketing campaigns. For instance if you usually use the services of a ghost writer to generate your articles it means that you will have to pay them much more to do many more articles for you to get the same results.

The good news is that with the right article marketing strategy less effort will yield more for you… even in the worst of recessions. It may be hard for you to believe but you can get the same results during a recession with less articles than the ones you were using before the recession came. No kidding.

There is really just one simple thing you must include in your article marketing strategy.

You must have a system for harvesting email addresses from your articles.

Each article you produce in your article marketing campaign will get read by a handful of your targeted audience. If they are not ready to buy whatever it is that you are selling right away or are for some reason not fully convinced, you will have lost them for life.
This is why it is absolutely crucial that you find a way to harvest their email addresses. When you do this simple thing, everything changes dramatically. It means that most of the readers your articles get, no matter how few, will end up in your email list of prospects and you will keep in touch with them regularly. The more you familiarize yourself with them, the more willing they will be to purchase from you whatever it is that you are selling.

How do you legally get their email addresses? By simply offering them something valuable like a free report, an ebook or even a user’s manual for your product or service that they will receive regularly via email. Even frequent updates of your special offers can prove to be valuable to your target audience depending on your industry and the product we are talking about.

While it is true that it is a lot of hard work to maintain a list of prospects that you regularly send out emails to, the simple solution is an auto responder which automates most of the process. There are free auto responders out there that can do amazing things for you.

This is the most important single thing you will ever do in your article marketing strategy.

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Hidden profits: Get terrified by the fear of failure

Safaricom’s hidden source of HUGE profits that business journalists missed

By Special Kumekucha make money correspondent
As I write this (20th June 2011) all signs are that we are headed for a serious recession in these shores, indeed yours truly agrees with Kumekucha Chris that it is going to be so serious that it will easily be unprecedented in terms of its effects on the country called Kenya. This makes the following question rather appropriate just now.

What really makes the difference between a really profitable business and one that never comes anywhere near its’ full potential? I will give you a clue; it is something that both Kenya’s Safaricom and the internationally acclaimed Google have in common.

It is simply this; both these enterprises are not frightened of trying out new things all the time. In my time I have met many entrepreneurs who are terrified of risk—any risk. Admittedly if you are reckless enough to keep on trying new things on your already profitable business you are bound to fail many times and naturally this is very embarrassing. Indeed if you carefully examine both Safaricom and Google, you will discover that both businesses have had very spectacular failures in their continued “reckless” efforts to always try out new things.

Remember Safaricom’s Simu ya Jamii? This was the scheme where people were supposed to make money running telephone kiosks. Some remember this much more painfully than others in that they invested cash into it and lost it. Former Safaricom CEO Michael Joseph himself acknowledged in an interview with The Star that the scheme was one of the company’s biggest failures.

But out of 100 reckless failures comes one spectacular success that cancels the failures and gives you untold wealth and profits. Oh yes, it happens all the time.

I am sure you’ve heard of a company called Google haven’t you? Google is a $US100billion company that was started from nothing barely 11 years ago. Here is what the founders Sergey Brin (37) and Larry Page (38) had to say in September 2003 in a talk they gave to hundreds of Israeli students at a high school in Israel.

“Have a healthy disregard for the impossible… You should try to do things that most people would not.” –Larry Page.

“The only way you are going to have success is to have lots of failures first.”
-Sergey Brin

Google is not a $US 100 billion company for nothing and they have done a lot of interesting “reckless” things. But today I will focus closer to home and on Safaricom. Safaricom is a Kshs 200 billion company that is easily the most profitable enterprise in the history of East and Central Africa. The company also has some very humble beginnings.

Many of the reckless things the company has done (many others remain a secret) have failed but amongst the few reckless things that worked are the Mpesa money transfer service and the Okoa Jahazi scheme where subscribers can borrow airtime.

Think about it for a minute and be very honest. What would you have thought if somebody came up to you and suggested that you dish out cash loans to all and sundry. In fact small amounts of cash (Kshs 50/-) meaning that you have no way of recovering it incase they default. I mean I can always borrow airtime and then change my sim card and get a new line the next day. Of course the fact that they found a way to make it work is because somebody entertained the ridiculously reckless idea and gave it some deep thought. Get my drift?

The wild okoa jahazi idea has not only earned Safaricom billions in extra profits since it was launched in 2009 but it has also greatly shielded the company from fierce emerging competition and price wars that would easily have wiped out a “less reckless” company.

Let’s look at some numbers so that we put this Okoa Jahazi thing into proper perspective. We are told that the day the service was launched on 15th April 2009, it got 1.7 million users. Multiply that by Kshs 50 and you get Kshs 75 million. The 10% charged for the service gave the company Kshs 7.5 million on a single day. Hidden profits that came from nowhere. And remember that the company did not have to put any money down. It just offered its’ services on credit (and at that time the service only served online calls and did not work with calls outside the Safaricom network). Another blogger estimated at the time of launch that this service was going to give Safaricom a minimum of Kshs 1.83 billion a year. Some reckless profits from some recklessness don’t you think?

Interestingly nobody has analyzed the contribution Okoa jahazi made to Safaricom’s current profits? Our business journalists all missed it in their detailed analysis of the company’s profits.

Now that is what I call hidden profits.

This week’s lesson: The thing you should fear most is the fear of failure. You should be terrified of it. Absolutely terrified.

Get tips of how you can apply the contents of this post to dig out hidden profits from your own business. Get my FREE special report How to find Hidden Profits in your enterprise.

Making Money Online is easier than you think

The World Wide Web continues to revolutionize the world that we live in even as a few skeptics cling on to the belief that they will continue to be fine without the web.

Nothing can be further from the truth. The web has wiped out millions of jobs and continues to do so even as you read this. But it is also true that the web has created numerous millionaires and has helped many others earn a very good income from the comfort of their homes.

Do you have a successful off-line business? You can start a lucrative online division and sell to an even larger market.

Do you have some special skills that you have used to earn a living in the past. You can sell your skills online to a huge worldwide audience and still make more money than you ever dreamt possible.

Or maybe you just have a hobby… something you enjoy doing. You can also earn a serious income from the special knowledge and skills you have related to your hobby.

But to do all this you must first understand exactly how folks make money online. Now there is a fascinating short course (12 lessons) that will teach you everything you need to know about making money online.

The online email course is conducted in simple easy-to-understand language so you will easily be able to understand and absorb everything even if you understand little about computers or the web at the moment.

Highlights of this amazing course include;

• Simple instructions on how to turn your skills or existing offline business into an online cash-generating machine.
• How to advertise for FREE online and get a huge response. Little know websites to use as well as techniques that will always get you a huge response.
• How To Get paid online from anywhere in the world, and while you are situated anywhere, even if you are in a place where Paypal will not allow you to open an account to receive payments like is the case in most of Africa. This little-known solution will amaze you.
• Top paying online affiliate programs that are helping some barely legal youngsters earn as much as $40,000 a month, consistently, without fail.
• The rules of making money online used by the over $40 billion Google Inc. amongst others. It always works.
• How you can set up and make money from a highly efficient free site. No catch! No kidding!! Everything will cost you nothing and the only investment will be your time.
• 99 brilliant online money making business ideas that anybody can use.

The cost of this amazing course is only $39. You cannot even buy a decent meal for one in a good restaurant these days with that kind of money. You can even pay in your local currency, Email me now for details.

BUT you can also get the entire course for FREE. This offer is valid only for regular readers of the following blogs who will need to answer a few questions to prove that they are regular readers.

Webcontentprovider.blogspot.com

Kumekucha.blogspot.com

Udakudaily.blogspot.com

Blogdirectory.blogsot.com

Email:- googolpounds at gmail.com for the test questions. Please remember to name the blog you are a regular reader of.

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Blog Directories Big Secret: Use This Blog To Get Lots Of Free Traffic

…As You Learn How To Find And Use High Traffic Keywords From An Expert

Get lots of highly targeted traffic heading to your directory ASAP by using this blog and following a few simple rules.

1. Write a simple useful article on a subject related to your blog that shows off your expertise. For example if you are promoting wigs on your blog write an article giving useful tips on how somebody can choose the perfect wig that will make them look great. If you are no good at writing articles, simply put an attractive headline and list out your points briefly, even number them if you want. This is called a list article and will work just as well on the World Wide Web as a conventional article.

2. Get the article posted at this high traffic blog. All you have to do is leave it as a comment to this post. Or send it via email NOW. to blogtraffic at gmail.com. DO NOT forget to supply the name of the site or the address of the exact blog page or blog that you would like to link to from your article.

3. An expert will then read your article and insert the most appropriate keywords and keyword phrases before publishing it on this blog. I recommend that you read it carefully to see the changes that have been made and the way the keyword has been used. This way you will learn a lot about how to use a keywords and keyword phrases in your article.

4. Your article will be advertised on our high traffic home page for 48 hours ensuring that you get plenty of traffic in the first 48 hours that your article is published. This is why it makes plenty of sense to post a minimum of one new article daily at this blog. That is how you will win yourself lots of traffic.

Don’t waste another minute. Procrastination is the thief of time. Sit down now and create a brief article (200 words are enough) and leave it here as a comment or send it via email and start generating targeted traffic to your site.

Writing Articles That Will Get You A Million Readers Depends On Demand

The sad thing is that most folks writing articles will tend to quickly get bored when you start mentioning stuff like the law of supply and demand. Yet in an environment that is as competitive as the World Wide Web, there is no way you will get anywhere without carefully checking out the market before you dare venture into it.

Let me really simplify what needs to be done here and this very important rule that will help you a great deal in creating articles that will quickly get your hit counter reading one million.

After you have decided on what possible keyword phrases you want to use, the next thing you will need to do is find out the number of hits it attracts on average every month. But you should not make a final decision until you have done a Google search to see what the volume of your competition is. It is pointless going ahead with a keyword phrase that has over 10 million sites competing for it. That means sites that have been indexed for the keyword by Google. Essentially what you should be looking for are keyword phrases that are fairly popular but have under a million sites indexed for it. In other words when you do your Google search the total number of sites you see right at the top of your results should be less than a million. This is not easy to find but by using the numerous variations of the keyword phrases you want to target, you should be able to find what you are looking for.

The truth is that even in the increasingly crowded web, there are niches that are still hungry for content and if you are keen on writing articles that will get you a million hits, then that is the direction that you should be heading.

Admittedly this is not an easy exercise to carry out successfully but it is so important that it is well worth you hiring somebody to do this research on your behalf.

By observing this rule, your free articles will attract ezines on the net and get snapped up much quicker and the outcome will be numerous links and ultimately very high traffic very quickly.

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See this blog article if you are still interested in more information on article writing tips that will get you a million hits. Or perhaps you are simply looking to create unique articles from plr endless free plr that can easily get you a million hits.

Writing Articles That Attract A Million Hits: Creating Content To Die For

If you have been reading the articles in this article writing series then you will already know that you need strong titles or headlines, the right keywords and a smart linking strategy to win your one million hits.

But even with all these qualities, you will still have one very important ingredient missing and that is the high quality content. Now let me make it very clear that I am NOT talking about the quality of writing in your articles, rather I am talking about the quality of ideas in your content.

Why is this so important in getting your article a million readers? The reason is that online, popular articles attract links rapidly. Sometimes if you have posted it at a high traffic articles directory it will quickly get re-posted in numerous other sites. Sometimes without your resource box (which is illegal but happens way too often). However many others will re-post it complete with your resource box which means that your links will be intact. This is the fastest way that your article can get a million hits. And if it fails to take off despite a good headline and linking strategy then chances are that your content was weak. In other words, your article did not have anything useful to offer in terms of the brilliant or new ideas and hot tips that your readers were seeking.

For most valuable high traffic keywords, only rapid link accumulation will propel you to the top of search engine rankings and thus win you enormous traffic directly from search engines. And naturally this can only happen with quality content.

So it is extremely important that you create content to die for to go with your attention-grabbing article title. How is this done?

You already have a strong headline with a promise. Now the next thing you will need to do is in writing your article to present ideas that will shock and amaze your audience. If they can use your ideas right away to make a profit, or solve a pressing problem, then you have a winner. The kind of article that soars “on its’ own fuel” and reaches one million hits without breaking into a sweat and while you are still gaping in amazement.

The next question is; where to get such valuable ideas and information to create “content to die for.” This is the easy part. There are numerous free ezine articles packed with the kind of information you are looking for. This kind of information is also available on many blog sites and web sites. All you need to have is a deep interest in the subject while you surf the net in search of the information that will make the difference in the articles you will end up writing.

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Are you searching for more secrets on article writing that will get you a million hits? Or maybe you are just looking for free unique articles endless free plr with each article having the kind of headline that can get you a million hits.

Writing Articles With This Powerful Linking Strategy Will Easily Give You A Million Hits

Apart from writing one single article and then sitting back to wait for your million hits, there is a little known technique that you can use to guarantee that your article does get its’ one million visitors without fail.

You will need to write a few more high traffic articles and then carefully link them to the article that you would like to receive high traffic.

Here’s how I use this technique myself. I start by writing a few articles, usually half a dozen or so. I then post these initial articles at one of the high traffic article directories I use and then carefully observe how they perform. After a week or so I choose one article from the lot that has managed to attract high traffic (which means that it has a strong title or headline). I am also careful to select an article that has a high click-through rate to my site. That means that a high percentage of people who read my article at the article directory end up clicking on one of the links in the resource box at the bottom of the article that leads back to my site.

Once I have identified the article I want, I will then get back to writing more high traffic articles and posting them at the high traffic article directories I use with links pointing to the article I have identified.

It is also very important to spend a lot of time looking for a keyword phrase that can get you plenty of traffic from search engines. There is a wonderful free online tool that will help you quickly identify the most appropriate keywords which I talk about in my $5 special report. Once you have identified a keyword phrase it is very important to get as many different variations of the same keyword phrase as you possibly can. One of the best places to get this valuable information from is from your adwords account. The reason for getting alternate words and synonyms for the keyword phrase you want to use is because the Google algorithm has a way of flagging the repeated mechanical use of one single keyword phrase. This is considered to be spamming and instead of ranking high, you will end up being penalized.

Using this powerful free articles marketing free articles marketing technique you will dramatically increase the chances of your article hitting the one million hits mark because it now becomes a question of simple math. It means that if you can get 10 articles that draw 100,000 hits each to your target article or 100 articles that draw an average of 10,000 hits each to your target article, you will have achieved your goal. It is important to remember that in writing 10 high traffic articles, they will not all attract the same number of visitors. Some will do much better than others. Which means the more articles you do, using the techniques in this series, the higher your chances of attracting the desired traffic.

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Read more secrets about how to write high traffic articles that will get you a million hits? You can also get website articles endless free plr with headlines that can get a million visitors.